Sage E-Marketing is a fully functional email marketing application that works with Sage technology including Sage CRM.
By integrating Sage E-Marketing tightly with Sage CRM, the CRM record becomes the source of all contact activities on-line or off-line. Campaign audiences can be built utilising all the contact criteria, including their actions in response to previous emails.
Sage E-Marketing will allow you to:
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Create high personalised emails, landing zones and online surveys
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Directly measure responses and actions to an individual level
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Automatically update audience profiles with Sage CRM integration
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Automatically handle bounce-backs and unsubscribes
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Build opt-in steps to keep your email marketing legal
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Increase your email campaign response rates to as much as 20% and reduce your marketing costs
Email recipients demand topical and relevant content. Effective email marketing enables businesses to become more aware of individual preferences by tracking topics preferences, buying habits and which web pages they follow. Applying this knowledge, messages can be highly personalised to stimulate recipient interest, prompt more communication and ultimately help businesses build profitable long term relationships.
By supplying priceless data about the actions and preferences of individual contacts, Sage E-Marketing gives businesses the intelligence they need to plan highly personalised, profitable email campaigns.
 
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